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Live data · 375+ clubs · 30+ countries · 5 platforms
The Social Following Tracker measures the public reach of 375+ professional football clubs across Instagram, TikTok, YouTube, Facebook and X — every week, in one comparable dataset. See who is growing, benchmark your club, and spot momentum before it shows up on the pitch.
Live sample from the tracker · totals across five platforms
What you get
No dashboards to configure, no logins to five platforms. The tracker turns raw follower counts into comparable, decision-ready signal.
Instagram, TikTok, YouTube, Facebook and X — collected every week for every club and stored as a clean time series, so every past week stays comparable.
1-, 4- and 12-week change for every club and platform. See who is accelerating right now and compare it against your own metrics.
Rank any club against all 375+ tracked clubs, or against its own country and league.
The fastest-growing clubs per platform and period. Ready-made for content, sponsor conversations and board slides.
The product
The tracker app shows momentum and club benchmarks side by side. Filter by period, metric and platform, and drill into any of the 375+ clubs.
| Club | Total | 4w |
|---|---|---|
| Real Madrid | 461.1M | +0.9% |
| FC Barcelona | 419.8M | +1.4% |
| Manchester United | 236.5M | +0.4% |
| Paris Saint-Germain | 204.4M | +0.5% |
| Manchester City | 181.2M | +0.7% |
| Juventus | 174.5M | +0.3% |
Why it matters
Followers don't pay the bills but every ticket, shirt and sponsor deal starts as attention. The tracker makes that attention measurable and comparable.
Put your reach next to comparable clubs and see the gap you are closing. Use momentum as evidence in sponsor conversations.
Spot transfer effects, campaign spikes and viral moments in the week they happen and quantify them instead of guessing.
Benchmark a portfolio of clubs in seconds instead of exporting five platforms by hand, every single time.
Under the hood
Every week, the tracker pulls public follower counts for 375+ clubs from five platforms.
24,900+ data points so far, kept as a full history — every week stays comparable.
Change, ranks, percentiles and gainers are computed per club, platform, country and league.
The tracker app turns it into rankings, benchmarks and top-gainer views you can actually use.
Why High Block built it
High Block helps football clubs turn fan data into commercial outcomes. The tracker started as an internal benchmarking tool for Reach-to-Revenue analyses — the same data now powers a public view of the game's attention economy. Clubs can't manage what they don't measure.
More about Reach-to-Revenue →FAQ
The Social Following Tracker is a free benchmarking tool by High Block that measures the public social media reach of professional football clubs. It tracks follower counts for 375+ clubs across Instagram, TikTok, YouTube, Facebook and X, with fresh data every week.
Weekly. The tracker collects new follower counts every week, so benchmarks, momentum rankings and top gainers always reflect the latest week of data.
Five platforms: Instagram, TikTok, YouTube, Facebook and X.
The tracker covers 375+ professional clubs from 30+ countries and 48 leagues, and the list keeps growing.
The tracker starts with a free 3-day trial. After the trial it costs €0.99 per week.
Get access
Social Benchmark is live. Start your free 3-day trial and open this week's follower benchmarks, growth signals and momentum for 375+ football clubs.
